Today is a big day for Yobel Market! Many of you know, co-founders Sarah & Donavan began Yobel Market in 2008 (look at those babies) after traveling the world and being inspired to foster economic empowerment through job creation and training. Sarah & Dono have loved watching fair trade grow in Colorado Springs and seeing lives change around the world over the past 12 years!
For quite some time, there have been two friends of Yobel that Sarah knew had the passion and commitment to carry its vision forward. So, after months of collaboration and seeking the best for Yobel Market and its stakeholders, we are delighted to ANNOUNCE that Clay and Emily Ross are the NEW OWNERS!
Clay and Emily are both Colorado Springs natives with hearts expressing equal parts art, fashion, and justice. Since Emily was young, she dreamed of designing clothes that elevated and valued the people manufacturing them as much as the fashion itself. It wasn’t until she discovered TOMS shoes that she realized this concept actually existed. Clay has always had a heart for social justice and has been involved in everything from teen shelters to anti-slavery movements. This passion initially prompted Clay to walk into Yobel Market’s very first location and he has been a champion of Yobel ever since! Sarah is confident that Clay and Emily are the best possible people to take on the mission and vision of Yobel Market while bringing new life and creativity to the company.
“We need jobs, and we need a way to put our children in school.” This statement, spoken by internally displaced Ugandans, resonated with Yobel co-Founder, Sarah Ray.
If these strong, resilient, hardworking, motivated individuals had access to dignified work, they would be able to provide many things for themselves that charity would seek to do for them. Things like school fees, clean water, nutritious foods, secure housing, clothing, and transportation. Jobs sounded like a good way forward.
As consumers, we have power and we must use it wisely. United States citizens will purportedly spend $1 trillion this year on Christmas gifts. That is $1 trillion votes cast for the kind of world we want to live in. Let’s vote together for a world that prioritizes People and Planet so we ALL Profit!